Deactivating group (meta directors)

The deactivating groups deactivate the ring by the inductive effect in the presence of an electronegative atom that withdraws the electrons away from the ring.

we can see from the mechanism above that when there is an electron withdraw from the ring, that leaves the carbons at the ortho, para positions with a positive charge which is unfavorable for the electrophile, so the electrophile attacks the carbon at the meta positions.

Halogens are an exception of the deactivating group that directs the ortho or para substitution. The halogens deactivate the ring by inductive effect not by the resonance even though they have an unpaired pair of electrons. The unpaired pair of electrons gets donated to the ring, but the inductive effect pulls away the s electrons from the ring by the electronegativity of the halogens.